Author Archives: Colette Black

We’ve heard from multiple small publishers, authors who love them and authors who have had less than stellar experiences with them. After a month of opinions and personal stories, I’ve come to a conclusion: small publishers can help us, they can hurt us, but it’s up to us to recognize the advantages and the risks. In short, be careful.

Personally, my experience with Brick Cave Media has been good so far. They took a weight off my shoulders by taking care of the publishing process in a way that didn’t require my up-front capital, just a shared belief in the quality of my book. They’re helping with the marketing of my novel and we have the same goals. It’s a win-win and I enjoy working with them. I still have my own publishing company that I will continue to manage for my other series. That gives me full autonomy over those titles.

Regardless of what paths you, our readers, choose to follow, I wish you the best. I hope this month’s focus on small presses, pros and cons, has been helpful in some way to your career goals. As always, we’d love to hear from you. Please leave a comment and tell us your own opinions and experiences.

Watch for tomorrow’s post, our interview with a Fictorians author.

Colette Black Bio:

Colette Black lives in the far outskirts of Phoenix, Arizona with her family, 2 dogs, a mischievous cat and the occasional unwanted scorpion. Author of the Mankind’s Redemption Series, The Number Prophecy series, and the new Legends of Power series, Colette writes New Adult and Young Adult sci-fi and fantasy novels with kick-butt characters, lots of action, and always a touch of romance. Find her at www.coletteblack.net

Are Small Publishers a Small Price?

June 1, 2017

Colette Black

When it comes to publishing, opinions vary by wide margins. Some say traditional publishing is the only way to get noticed, to come out with a quality book, and to have a chance at a wide readership. Others say traditional publishing is a scam, they use their authors, and only the top sellers get anything out of the relationship. For some, indie publishing is the only way to go. The writer has full autonomy of their work; able to make the covers, formatting, and editing quality the way they think it should be done. Yet, I’ve seen some authors and readers turn their noses up at indie publishing, saying it floods the market with sub-par books and the writers are wannabe hacks who couldn’t cut it in “real” publishing.

And then we come to small publishers. Are small publishers a middle-ground or a scam? Because the books are vetted by non-partial book enthusiasts, does that lend them more credibility? Are they run by publishing novices who don’t really know what they’re doing? Do they have the power to increase marketing and exposure or is it just self-publishing where the author does more work and never sees royalties? Are authors risking their novels/career/time because the small publishers always fold within five years? Are authors increasing productivity because a small publisher takes care finding and working with editors, cover artists, and formatting?

In short, what does it cost us to use a small publisher and what are the rewards? This is the question we’ll be asking this month. Read each day for views from the authors and the publishers. Our fictorians and multiple guests are going to be writing about personal experience and personal views. As always, we’d love to hear your comments. Keep the conversation civil and discard any preconceptions. Let the debate begin:

Colette Black Bio:

Awesome Releases

May 23, 2017

Colette Black

Book Launch Branding Colette Black Fantasy Interacting With Fans Marketing No Comments

When my new publisher, Brick Cave Media, said we would be releasing my new book, Moon Shadows, at Phoenix Comicon, I didn’t want to hope. Now, in two days, the hope will become a reality. It’s been a lot of hard work, on their part and mine, getting a book that started the publication process in late December ready for a release in May. That seems like a long time, but in the world of publishing, that’s extremely short. Why so much work to reach a certain date? Because timing is an important element of a successful book launch.

Brick Cave isn’t the only publisher who likes to release books around significant fan events. I’ve seen many other publishers do the same thing? Why?

Fan anticipation: The more an event advertises, the more excited fans tend to become. As they become more excited, the event and everything associated with it becomes a bit of a holiday. With a holiday mentality, fans are more willing to try new things, check out new authors, and buy that new release that sounds really amazing.
Branding: This is a means by which a seller gets their potential buyers to identify a product quickly. In the world of marketing, that can be a logo, a jingle, a spokesperson or a number of other ways. Who doesn’t see a gecko and think of Geico? Many authors have a certain way of dressing, presenting themselves, or presenting their booths that help fans identify them quickly. For myself, it’s usually the black and silver beret I always wear. By releasing a book around a fan event, that event becomes part of the book/author/publisher’s branding. Whatever hype and warm fuzzies the fans associate with the event, as the book release is publicized in association with it, can often carry over and even years down the road, the readers will associate the two together.
Crowds: The last one I’ll talk about here, and the most obvious, is the fact that events draw people, more of them than any other venue. I had a book release party at a local restaurant and I had a good turnout from friends and the community. Of course, that doesn’t compare to a Comicon and it never will. And where there are crowds, there are more people to find the new book appealing. Also, as you sell more, the people themselves become advertising. In buyers’ hands, the carrying of your book becomes a walking billboard. It’s as if someone is whispering to everyone around them, “this is good enough it was worth my money, maybe you should check it out.” Nothing beats free advertising except advertising where the person paid you so they could do it. Which is another reason, nothing beats fans.

So, next time you’re getting ready for that book to release, think about what events are happening near your timeline and plan accordingly. This is one of the best ways to get your special sauce tasted among a wide palette of audiences.

Colette Black Bio:

Colette Black lives in the far outskirts of Phoenix, Arizona with her family, 2 dogs, a mischievous cat and the occasional unwanted scorpion. Author of the Mankind’s Redemption Series, The Number Prophecy series, and the upcoming Legends of Power series, Colette writes New Adult and Young Adult sci-fi and fantasy novels with kick-butt characters, lots of action, and always a touch of romance. Find her at www.coletteblack.net

Using Whole Foods in your Characters’ Diets.

May 12, 2017

Colette Black

Character Colette Black Dialogue POV No Comments

Since the month seems to be focusing on the food aspects of writing, I thought I’d be trendy and go in the organic direction. When I think of organic or whole foods, I think of simple, the way nature intended, unadulterated ingredients. In relation to characterization, I think of characters with a rich and unique background, not created to fit the story, but naturally emerging from their setting, lifestyle, and experiences. Many of my readers tell me that’s my special sauce, that my characters are unique and distinctive from one another. How did that become my strength? I’m not sure, but here are a few ideas.

Psychology and people watching: I didn’t like people as a child. When I was young, I decided that people were cruel, selfish, devious, and impossible to interpret or understand. I may have been somewhat lacking in social skills. I determined that animals were superior in all ways. As I grew older and a bit more mature, I realized I had to get along with my fellow humans and the best way to do that would be to understand them and why they do what they do. Thus started my non-career interest in psychology. As I learned, both from books and personal experience, my attitude shifted. I love people. We’re amazing, complex, and limitless. The way that who we are merges with our genetics, environment, and experience, shaping every person to be a little bit different is fascinating. One of the aspects of writing that I love the most is the opportunity to present my characters as truly unique individuals.

Language: I speak multiple languages, sort of, and the acquirement and exposure to these languages has led me to an interest in linguistics. In brief, I grew up in an area with many Spanish speakers, studied French in school, served for my church in the Philippines and learned Tagalog and Ilokano, and our young family went to German-speaking Switzerland for my husband’s post-doctorate employment. The only language I ever became fluent in besides English was Tagalog, now long forgotten. Still, the study of those languages along with listening to people speak from different geological, socio-economic, and educational areas, gave me a sense for how different everyone expresses themselves, not only from one culture to another, but also as individuals within those cultures. I believe that understanding bleeds through to my characters, giving them distinctive ways of expressing themselves.

History: I love history. If I had the history channel I’d never get any writing done. One thing that all of us have in common is a distinctive history. That history doesn’t just span a single person’s lifetime, but extends into the generations before. In looking at my characters’ backstory, I try to look at why they had a childhood like *blank,* why they believe *blank,* and what is their connection, physically and emotionally, to the community around them. I don’t necessarily go through in-depth interviews or write everything down, but as I think about those things, my characters develop a unique personality in my head. I tend to see a lot of my scenes and people during my pre-writing like one might see a movie. Bits and pieces of their history, including how that history evolved will churn in my thoughts, the characters and setting birthing from one another.

Like any good recipe, these “natural” ingredients mix together to create a balanced and tasty meal. In the same way, various characteristics combine to create well-rounded individuals in our stories, with strengths and weaknesses, distinctive patterns of speech, and unique wants and needs. I don’t know if this list helps in any way with your own writing, but I hope that as you consider these points with the characters you create, you can see them as unique people, friends or enemies, as real in theory as the people you interact with on a daily basis are in reality.

Colette Black Bio:

Colette Black lives in the far outskirts of Phoenix, Arizona with her family, 2 dogs, a mischievous cat and the occasional unwanted scorpion. Author of the Mankind’s Redemption Series, The Number Prophecy series, and the upcoming Legends of Power series, Colette writes New Adult and Young Adult sci-fi and fantasy novels with kick-butt characters, lots of action, and always a touch of romance. Find her at www.coletteblack.net