Category Archives: Fantasy

Setting is a journey

As was mentioned in Greg’s introduction post for this month, the setting is one of the major elements every writer must work out during their story building process. I feel this task is even more critical for a fantasy writer like myself, and I’ll be using my first of two posts this month to illustrate that point further. Normally I also like to use the first paragraph of my posts to work in a silly pun about the month’s theme, but I’ll be setting aside that goal this time.

While even the most basic story will usually require a setting, I find that fantasy stories push those requirements much higher than average. There is the secondary world component to consider, if your heroes and villains exist in the Kingdom of a Thousand Mists, that setting will require more work than if they existed in Detroit. More importantly, fantasy often has a strong movement element in the story. The setting choices you make to portray that movement can do a lot more for you as a writer than just world build.

My current project is a fantasy trilogy that is set both in the Himalayas as well as multiple versions of that same setting, the same region represented in alternate worlds. I made decisions about how to represent each of those areas not just based on what I needed for the plot elements of the story, but also for what I wanted to reflect in the characters.

The first ‘Everest’ is the real one, albeit in 1950. At this point the main characters are untried, both of them unconfident and damaged by events in the real world. In climbing Everest, they encounter snow, ice and altitude as you would expect. I chose to emphasize how isolating the cold was though, with huge snow drifts that blocked their vision and towering ice pillars that threatened their path.

For the second version, I was taking one of my characters on a coming-of-age journey where she discovers that life isn’t always the fairy tale of adventure she wants it to be. Again I used the setting to help subtly communicate this progression to the reader. Initially the world she finds is green and lush, with sweeping vistas and sun dappled seas. As the story starts to darken, the world does as well. The seas turn choppy and storm filled, she ends up in a hot dry desert and so forth. When she returns to the picturesque land, she had changed from her journey and the land has too. The beautiful landscapes are still there, but they are tinged with gray now, the grass still green but not as lush.

With all the movement that is common in fantasy, you will find yourself creating a lot of different settings to help build your world and convey all that motion. Don’t forget that those settings are also a great opportunity to set tone and say something about the emotional journey your characters are on rather than just the physical one.

See you next time!

When Setting Defines (or Defies) Genre

There’s a rule of thumb I’ve referenced in multiple posts here at Fictorians regarding how the kind of universe your story exists within helps define its genre. The rule was brought to my attention via Daniel Abraham in a Clarkesworld post on grimdark fantasy that’s well worth a full read. Mr. Abraham in turn attributes the rule of thumb to Walter Jon Williams, and I’ll quote the relevant passage of the Clarkesworld piece (one of their “Another Word” series of posts) below so that no meaning is lost in the paraphrase:

“In fantasy, the world is essentially benign; in science fiction, the world is essentially amoral; in horror, the world is malefic. Put in terms of illness, fantasy evil is an illness from which the world must recover. In science fiction, evil is a social construct put on a universe that simply is the way it is. In horror, evil is the natural deformity of the world from which there is no way to recover.”

— Daniel Abraham, “Literatures of Despair,” Clarkesworld, 2013

Now, as with any rule of thumb, there are grains of truth to this surrounded by sand-hills (salt-mountains? I’m not clear on what kind of “grains” this metaphor refers to, and so my metaphor is collapsing) of wiggle-room. I’ve spoken at length about how genres tend to bleed together and how often works of fiction fail to fall squarely into one genre or the other.

But for the sake of argument, let’s take this rule of thumb at face value. Close examination of the physical (or metaphysical) underpinnings of what makes your fabricated world tick can help you decide what kind of story you should be telling, and even how that story ought to end. For those authors who have an easier time coming up with fantastically detailed worlds than they do defining a particular story to tell within them (you know who you are), here is one way to narrow down the multitudes of options. It can also be a useful set of guideposts to pantser-style writers who find their story getting away from them in ways they don’t like, as opposed to ways they do.

And that’s not all the rule is good for. Like all rules, it’s good for breaking. Say your goal is deconstructing a popular genre. Well then, perhaps your Tolkienesque epic fantasy story can run afoul of a universe where everything is horrible all the time and the heroes can ultimately lose or the horrific truths forming the foundation of your world can be unexpectedly defeated by the actions of the protagonist, fundamentally restructuring everything that came before. Nothing can be as exhilarating (if done well) or as frustrating (if done poorly) as a twisted expectation.

If you do go this route, I recommend a “frog in boiling water” approach, even though that particular metaphor is untrue (it turns out frogs are not that stupid). Begin with the obvious notes of one genre but quickly introduce a discordant note that points to the genre your story will eventually more into. Gradually shift from one to the other as the plot progresses, so that the transformation feels necessary by the very end. This is particularly effective in shifting from fantasy or science fiction into horror, particularly if you can ramp up the dread while staving off the final realization in the reader until the last possible moment.

In the end, it’s best to think of this rule of thumb, like any rule of thumb, as a tool rather than a boundary. Just remember another saying I’ve become fond of: don’t tear anything down before you understand why it was built in the first place.

 

About the Author: Gregory D. Littleheadshot

Rocket scientist by day, fantasy and science fiction author by night, Gregory D. Little began his writing career in high school when he and his friend wrote Star Wars fanfic before it was cool, passing a notebook around between (all right, during) classes. His novels Unwilling Souls and Ungrateful God are available now from ebook retailers and trade paperback through Amazon.com. His short fiction can be found in The Colored Lens, A Game of Horns: A Red Unicorn Anthology, Dragon Writers: An Anthology, and the upcoming Undercurrents. He lives in Virginia with his wife and their yellow lab.

You can reach him at his website (www.gregorydlittle.com), his Twitter handle (@litgreg) or at his Author Page on Facebook.

Brand Identity

A guest post by Kevin J. Anderson

Kevin J. AndersonWhen I started my career with traditionally published novels, my editors and publicists encouraged me to make sure I mentioned the publisher whenever I talked in interviews and panels. I would promote my novels and proudly announce that it was “from Signet Books” or “from Bantam Books” or HarperCollins, or Warner, or Tor. I would print up my own postcards and bookmarks, sometimes even take out ads in publications. Once, I was roundly criticized for forgetting to put a publisher’s logo on the back of a postcard (that I paid for out of my own pocket).

It’s a basic commercial principle to promote brand loyalty among your consumers. Coke drinkers always drink Coke. Budweiser drinkers always drink Bud. Car owners are loyal to Ford or to GM. But…publishers?

I was an avid reader, a dedicated writer, earnestly trying to get a foothold in the industry. I paid attention to the news, to the editors, to shifts in publishing, but even I would have been hard pressed to define the difference between, say, an Ace science fiction book and a Roc science fiction book (yes, they are now under the same parent company). Or a Tor epic fantasy instead of a DAW epic fantasy.

Sure, there are some exceptions, most notably Baen Books, which has not only carved out a niche and a brand for themselves in the types of fiction they publish—generally reader-driven and fast-paced rather than literary and artsy-fartsy—and they even have a distinctive brand look with their cover art and type design. Baen has also drawn together a very devoted group of their core readers through parties at conventions, online forums, and extremely loyal authors.

But that’s the exception. As an author, I’ve been published by Signet, Tor, Bantam, Ace, HarperCollins, Simon and Schuster, Pocket, Gallery, Kensington, Hodder & Stoughton, Warner, Baen, and more. Some of those books or series went out of print from one publisher to be picked up by another. Did my readers really notice the brand name on the spine, or did they go for the author or the series?

The dramatic changes in the book industry lag behind similar changes in the music industry. When was the last time you actually paid attention to what record label your favorite band or album was on? Who released Led Zeppelin? Pink Floyd? Celine Dion? Taylor Swift? My favorite band Rush was on Mercury Records for their first several albums, but at some point it changed to “Anthem Records.” As an administrative matter with behind-the scenes paperwork and distribution, it made a difference to the band, but as a listener, it made no difference to me.

Same with movie studios. I’m pretty sure everyone knows the original Star Wars movies were from 20th Century Fox because of the seminal fanfare before the rollup text, but—quick!—which studio released the Predator movies? The Transformers movies? The Twilight movies?

One of the little-recognized consequences of the widespread changes in publishing and the surge in indie authors is that it has almost entirely erased the lines of brand identity for publishers. Most indie authors create a “publishing house” and a logo for their own books. In a few years, what used to be a dozen or so major publishing houses and hundreds of smaller ones including university presses, has become hundreds of thousands of imprints, all of which look “real” on the amazon listing.

When you order a book called The Ogre’s Toothache because the title is intriguing, the cover art looks good, the story sounds amusing, and you’ve read something by that author before, do you really notice—and more important, does it affect your buying decision—whether the publisher is listed as Gallery Books or Moonglimmer Books? (Gallery Books is real, an imprint of Simon & Schuster, but I just made up Moonglimmer Books…though I wouldn’t be surprised if such an imprint actually exists somewhere.)

When Rebecca Moesta and I formed WordFire Press, it was merely an exercise to release the eBooks of my own out-of-print backlist, to which I had reacquired the rights. We had called our own company WordFire, Inc. for many years, so WordFire Press was the obvious name. We had no intention of building it into a much larger publishing company. Rebecca herself created our original WFP logo with a graphics program, and then other author friends of mine, seeing the success of our original releases, came to us with titles of their own, and our publishing company unintentionally expanded.

At first, we took all kinds of books from author friends, some out-of-print romances, some unusual nonfiction titles. (In fact, technically, our very first book was a rather esoteric religious treatise by Rebecca’s father, which we published as a gift for him.) We didn’t really have a brand identity, nor did we intend to, but as we grew and we saw which books performed well and which ones didn’t, we started to focus on particular types of fiction, mainly the kind of stuff I liked.

As we revamped our website, we also got a snazzy new logo. We built up our author and title list, and we started to get a little more attention through word of mouth. But the real thing that began to draw recognition as “WordFire Press” rather than “Some Publisher” was our monumental effort of exhibiting at numerous conventions, comic cons, and pop-culture shows around the country. We gave our authors a chance to meet fans face to face, hand-sell and autograph their books, an opportunity to be seen by thousands of potential readers in a day. In 2016 we did 22 shows with a total attendance of 1.5 Million people. (That was insane, and those operations are now run by Rabid Fanboy, so that I can concentrate on the publishing end and, more importantly, my own writing career.) But even under Rabid Fanboy, the “Bard’s Tower” gives ambitious WordFire authors the opportunity to have the “famous author experience.”

But do I think that readers have a strong brand loyalty, that they pick up a book because it has the WordFire Press logo on the spine, rather than because it has a story that fascinates them, an author they’ve enjoyed before? No, I don’t think so.

Now, more than ever, you can’t rely on the brand of a publisher. You have to rely on your own brand as an author or the brand of your series. You have to rely on YOU.

Guest Writer Bio: Kevin J. Anderson is the author of more than one hundred novels, 47 of which have appeared on national or international bestseller lists. He has over 20 million books in print in thirty languages. He has won or been nominated for numerous prestigious awards, including the Nebula Award, Bram Stoker Award, the SFX Reader’s Choice Award, the American Physics Society’s Forum Award, and New York Times Notable Book. By any measure, he is one of the most popular writers currently working in the science fiction genre. Find out more about Kevin at Wordfire.com.

The Call of the Small Publisher

Beware! All small publishers aren’t created equal, and most of them will do absolutely nothing for you except waste your time and tie up your rights.

First of all, there was a time when a small publisher could really help a writer. But this was before the Internet and before services widely used by small publishers weren’t readily available to writers.

Nowadays all services that are available to small publishers are available to writers in one form or another, everything from editing to interior and cover design to printing to promotion to distribution. As a writer, you can become the publisher. You don’t have to rely on someone else to control your writing destiny.

Now, if you talk to enough people you will hear plenty of positive and negative stories about small publishers, and this includes print and e-publishers.

I have been with three small publishers over the last fifteen years. I needed the first small publisher because it was when the Internet was still in its infantile stage, and self-publishing had so many negative connotations.

Back then, subsidy publishers were rip-off traps that raped writers young and old. They charged outrageous prices for their services and offered little help after they finished printing your book. You were left to swim or drown. Most writers drowned, never recouping their initial investment. Many of these companies are still in business in one form or another.

My first publisher represented a dozen or so writers and helped when they could, but they had a limited budget. Most of the footwork and promotion was up to me. I understood my part and did what I could to promote my book. Things were going along slowly, but smoothly. Then, the publisher ended up biting the dust, and that was it. I was back to square one.

My second publisher was someone I respected greatly. He had been in the business for a long time, and had connections with a lot of different people in the industry. But publishing is a grind. It burns out those with the best intentions. He ended up giving all his authors back their rights and closed shop. To his credit, he helped me a lot with my writing and was the first person to suggest I start my own publishing company. The company would publish one author—me. I should have taken his advice.

Unfortunately, I was offered a three year deal from a larger small publisher, one that represented several hundred authors in one form or another. They gave me a small advance that was used for a three minute video to promote the book. When I signed the contract I knew they were a lot different from my previous two publishers. Their contract was much longer, and contained clauses that would make it difficult to leave if I wanted to sever my relationship early.

Things started off well. They were polite and attentive, answering all my questions. But in the back of my mind there were things I didn’t like about them. I almost didn’t sign with them, and looking back at it I should have followed my gut and passed on their offer.

First of all, their acquisition editor confused me with another author. That was the first warning. Then, they didn’t care what size the book was or what was on the front cover. They were like ‘that’s up to you.’ Then came the price they would charge for the book, and my discount rate. I thought both were too high for an unknown author.

Lastly came the advice they gave me for any future books. They suggested that I make them a certain length so they would be easier to package. After a few months, I realized I was going to make zilch from this deal unless I really busted my butt. They were going to make money no matter what happened.

That’s when it hit me! Why bust my butt for a small percentage when I can bust my butt and reap the lion’s share.

Now I have to admit that I had no idea about cover design, interior design, blurbs, price points, discounts, promotional pieces, giveaways, reviews, ISBNs, and a bunch of other information that my publisher knew.

But you know what? All that information is readily available on the internet. There are many good people out there who are willing to help you. Of course, you have to beware of the many sharks too, but it is like any business. There will always be good with the bad.

Next, look at the life expectancy of many small publishers, both traditional and on-line. Notice how many of them are out of business after a short while. A lot of them! They will never have the passion that you have for your work. no matter what they say. Many of them are like a lot of agents—they will suck your blood dry, and then when there is nothing left, they’ll move onto the next victim. I mean writer.

If you can start your own publishing company this is the best time to do it. There is a ton of information out there. If you’re still a little nervous about taking the plunge, team up with another writer. You can share the cost, the hours, the ups and downs.

But remember, it’s a business and you should treat it like a business. The more you put into it, the better chance you will get something positive out of it. But be realistic. Most likely, you will never get rich. You probably won’t even make a living or you will make a marginal living.

As writers, we all want to make money, but if you’re in the business just for the cash, do something else. You can make a lot more money in other lines of work.

Lastly, I want to give two references that everyone should read if they even have an inkling of becoming a publisher or if they just want to become a better writer.

One of these people I know well, and I consider him a friend. He’s smart and at times inspirational. The other is someone that I don’t know. But the guy is friggin’ brilliant. Every article I read from him gives me hope and makes me want to write and publish.

The first gentlemen is Harvey Stanbrough. You can find him at HarveyStanbrough.com. The second gentlemen is Dean Wesley Smith. You can find him at deanwesleysmith.com.

Guest Bio:
Glen M Glenn is an entrepreneur and a fiction writer. His books Last of the Firstborn, Dark Ritual and Sheepland will be coming out later this year. You can check his website out at glenmglenn.com.