Author Archives: Kim May

Starting Your Own Publishing Company

One of the wonderful things about indie publishing is that you don’t have to publish under a vanity press name or any other publishing service name. You can publish under your own company’s name. For some indie writers it’s not that big a deal and that’s okay. However, for people like me who have been entrenched in the sales side of the industry (almost two decades for me) it’s a sign of professionalism. The second booksellers see a vanity press or publishing service name we automatically regard the book as amateurish. (A small press that we’ve never heard of will always be in higher esteem than a vanity press.) Having your own house name is one of those little details that can make stores take you more seriously.

I usually don’t include disclaimer in my posts but in this particular instance I feel it’s necessary because I am not a lawyer or a business consultant. Besides, this isn’t a how to start your own company post. There are great posts from independent business organizations that explain it better than I can. I’m just sharing my own experience from starting my own publishing company. There are a lot of things that took me by surprise that I wish I’d been better prepared for.

Here’s a list of things that I learned along the way that might help ease the way for you:

  1. Take the time to check local and national databases of registered business names. There’s nothing more embarrassing then picking a name that’s already taken. Yes, it’s extremely tedious and the print on the website is tiny. You still need to do it. Once you’re sure your name is unique register it in your state right away to stake your claim. Registering it nationally is a good idea too. Yes, there’s a registration fee (one for state and another for national) so be prepared for that.
  2. When deciding whether to register your company as a DBA (doing business as)/ sole proprietorship or to go ahead and file as a LLC don’t think you’re selling yourself short by wanting to do the former. If you feel a DBA is right for your business at this point in time, that’s fine. If circumstances change later and you need the extra legal protection a LLC provides you can upgrade your business.
  3. Decide now if you want to take on authors other than yourself (along with the expense and bookkeeping that goes with it). It doesn’t matter if you have a website or not. The second an aspiring author, or the mother of an aspiring author, finds out you’re a publisher you will get asked that question. It’s not a matter of if you’ll be asked, it really is a matter of when. Knowing the answer ahead of time will help you maintain a certain level of professionalism.
  4. Know how copyright works as well as how and when to file for it. You’re the publisher so there won’t be anyone to do it for you. It’s a good idea for authors to know how that works regardless but it’s doubly important when you have your own publishing company.
  5. Speaking of you having to do everything, you’re also financing everything so it’s a good idea to sit down and figure out a budget or even write a full financial plan for your start up — not just for the company but for the first title you’ll publish too. How much will it cost to: register your business, get a website, buy ISBNs and barcodes, get cover art, hire an editor to go over the manuscript, purchase publishing software, etc. If you need a few more months to save up day job income to buy ISBN numbers then maybe you should push out that publication date to give you the time you need. It’s also a good idea to figure in a buffer for unexpected last minute expenses.
  6. Terms of service and other user agreements are the bane of modern existence. That being said you really do need to read every item and subheading so you understand what the sites you’re selling your book(s) on expect of you. If they say that they’ll close your account and take down your titles if you break the agreement, they mean it. With that in mind I recommend giving yourself twice as much time to read them then you think you’ll need because trust me, you’re going to want to take a break on some of them. I also recommend that you don’t do more than one a day. They kinda blend together if you try to do all of them in quick succession.
  7. Keep receipts for everything! All of the expenses for the start up as well as the publishing costs are tax deductible.
  8. Don’t forget that you’re still a writer. The business side can easily take over your life. Make sure you’re still spending time writing the next release. With that in mind, my last bit of advice is…
  9. Be realistic. Don’t be afraid to farm out some less desirable tasks to someone else. I’m not saying that you have to take on an employee but you can take advantage of certain services that online retailers provide. I don’t have the storage space let alone the time and energy to fulfill book orders or process returns myself. But for a small percentage of the profits one of retailers I sell through will do that for me. I also have an accountant to handle my taxes. Being free of the headache and hassle so I have more time to write makes it a worthwhile expense.

My What?

So…when someone asks you what your “special sauce” is it’s hard to know exactly what to say. Do they want my katsu sauce recipe? Do they want the password to the secret underground culinary fight club? Are they coming on to me? Who knows.

I bet he knows.

But if the question is what makes my stories sound like me…well that’s a difficult question to answer. I’d like to think that my nerdy and off the wall humor is my signature thing but not all of my stories are humorous — my poetry definitely isn’t. Plus I’m not the only author who tells those kinds of jokes so I still couldn’t claim that it’s mine and only mine.

So what is my signature bit? Well…the best way I can think to describe it is to say that it’s like Doctor Who. Every Doctor has their own thing. Sometimes it’s as simple as a signature outfit, sometimes it’s a catchphrase like allonsy or Geronimo, and sometimes it’s jokes about eyebrows that can be used as bottle openers. While other times it’s a story line that makes you think. It’s that last one that I think if anything is my “special sauce” it’s that. When I write my stories, whether it’s a novel or a short story, I try to put in something that’s going to make the reader think and ask themselves if they would have done the same in that situation…followed by a pithy break the tension. Just kidding. I do it two pages later…and only on Saturday nights.

But of course this is all conjecture since only Mr. Shooty McBangbang knows what the question really is.

Deedle di ti dee…….Two Endings!


(Is the song stuck in your head yet?)

Whether it’s a sad ending, a happy ending (no, not that kind), or even a cliffhanger, endings can be hard to write. I know when I’m finishing a first draft I always wonder if there’s a thread I forgot to tie off or if there was enough denouement. Doubts like these can get the better of you. One doubt that doesn’t often pop into a writer’s mind is if the story needs two endings.

That’s pretty much what happened when I wrote Schrodinger’s Bar.

Schrodinger’s Bar is a short story I wrote for the Fiction River: Tavern Tales anthology. It’s about an alien refugee that finds a job at a very unusual dive bar. What makes this story really unique is that it has two endings that happen simultaneously. That’s right. Just when the reader thinks the story is over, not only do they get a second conclusion, it’s one that happens at the exact same time as the first instead of being another option.

Yes, it’s a very tricky thing to pull off. So how did I do it? I had a very good editor. No, seriously. It was all her idea and she walked me through it. Yeah, I know. That doesn’t really help you but I did learn how in the process.

Here’s the thing, gimmicks like this rarely work. Instead of it being a cool literary device it often comes off as cheesy or even lame. The only reason this one isn’t cheesy or boring is because of the title. Since the story — and specifically the dive bar — is a clever play on Schrodinger’s theory it gives me the allowance to do this. In fact, as my editor told me, this story really needed a gimmick like this to be good. Doing it with one ending would have been a missed opportunity.

But I hear you ask, “what if your story doesn’t have a quantum superposition but you still want to do two endings?” Well, that still has a prerequisite of sorts. Lets revisit the video I posted from Clue. Clue has three endings, each funnier and just as plausible as the others. Each of the possible solutions to the “who done it?” works because during the film, each suspect is without an alibi. It’s never highlighted during the film but if you watch closely you’ll see that it’s true. So if you want to pull off multiple endings, you need to do the same sort of prep work. Set up the scene, make sure you’ll have the plausibility you’ll need for each variation in each ending and at the final climactic moment, that’s when you start the divergence. In Schrodinger’s Bar that moment is when Myla has to decide to stay or go. In Clue, it’s the moment Wadsworth decides to reveal who the killer is and how they did it. The divergent endings all start at that same moment and progress to their individual conclusions. However the story as a whole needs to end before it becomes a Groundhog Day- like phenomena. You can certainly loop them around and around like that if you want it just takes more prep work.

Like I said. Tricky. Once you get it to work though, it’s really darn cool!

 

If you’d like to read Schrodinger’s Bar, you can purchase the anthology in print and digital here.

And you can find out more about Kim May here.

It’s Dangerous to go Alone!

The old man isn’t whistling dixie. It is dangerous to go alone. When protagonists quest alone that’s when a spooky crack-addict fox tries to pull your head off in the labyrinth, or a weeping angel tries to send you back in time, or worse….you may be forced to hunt for a second, slightly smaller shrubbery so the Knights Who Say Ni can have that cool two level effect. But in order to avoid spending the entire second act searching for a bush, your character can’t be like Link. Your character needs more than a sword for their adventure. (unless the sword being proffered is Nightblood. That would be sweet!) Your character needs friends that are willing to accompany them.

I don’t think it’s enough just to have a friend cheering the hero/heroine on while they alone vanquish foes. It’s also not enough for the friends to simply guard the hero/heroine’s back. Shared burden, means shared risk and shared trauma. If they fight at the hero/heroine’s back, and come out unscathed it’s not going to be genuine. Sure, depending on the character they may fare better or worse than the hero/heroine but there is still going to be a mental and/or physical toll. That toll, and the recovery from, is what brings the hero/heroine and their companions closer together which in turn makes the journey worthwhile to many readers.

Now, there’s two different ways this can happen and both ironically are found in The Fellowship of the Ring. The first way is Frodo’s Band of Brothers. Frodo, Merry, Pippin, and Sam were pretty tight when circumstances forced Frodo to leave the Shire. But rather then let Frodo go on that very long walk by himself, they join him, sharing the adventure and the many dangers. Even when those dangers separate the hobbits, the danger they did survive together, as well as the dangers they faced apart in pursuit of their common goal, didn’t harm their friendship. Heck, Frodo would have been a goner several times over if it weren’t for Sam. The nice thing about this route is that there’s a baseline relationship to help or hinder all of them along the way. Unlike the other route which is…

The Fellowship — specifically, the non-hobbit members. None of them knew Frodo and company before the Council of Elrond and vice versa. They didn’t know if any of them were traitors, or would succumb to the power of the ring, or would abandon the group. They had to take a chance to serve the greater good and at least try to save the world. It’s not much to base a fledgling relationship on and as expected those fledgling relationships were tried. Some flourished, most in fact, and some died (but we all saw that last one coming, right?). My point being, that they went from zero to FUBAR in a very short time and that amount of strain can only make or break a relationship.

Both of these can be really tricky to pull off but the end result, an unbreakable bond, is usually worth it.